Mastering Google Ads Conversion Tracking: The Complete Guide
Unlock the full potential of your Google Ads campaigns with our comprehensive course on Google Ads Conversion Tracking.
This hands-on course is designed for marketers, business owners, and advertisers who want to optimize their ad performance and maximize ROI. You’ll learn everything you need to know to implement conversion tracking effectively, including how to set up manual tracking, import data from Google Analytics 4 (GA4), and use Google Tag Manager (GTM) to streamline the process.
Course Highlights
- Why Conversion Tracking is Essential: Discover how tracking data drives smarter campaign decisions and fuels Google’s bidding algorithms.
- Step-by-Step Setup: Learn how to configure conversion tracking in Google Ads, GA4, and GTM with easy-to-follow instructions.
- Advanced Insights: Explore how to track high-value conversions like purchases or qualified leads, and how to assign conversion values for better optimization.
- CRM Data Integration: Understand how to connect platforms like HubSpot and Salesforce to Google Ads for more accurate conversion tracking.
- Enhanced Conversions: Leverage first-party data to track conversions more accurately in a privacy-first world.
Who Is This Course For?
Perfect for businesses, advertisers, and digital marketers seeking to optimize their Google Ads campaigns and gain better insight into their performance metrics.
Duration: 1 hours of comprehensive, self-paced learning.
Price: $49.99
Format: Online course with lifetime access. Includes video tutorials, step-by-step guides, downloadable resources, and a Q&A section.
Take control of your ad spend and start making data-driven decisions today!
Meet the Speaker
With over two decades of digital marketing experience, I am a results-driven business development professional who specializes in pay-per-click (PPC) advertising. As the Chief Operating Officer at Starling Support, I lead a team of experts who provide Google Ads support and solutions to businesses of all sizes and industries. Whether it’s an agency, a business owner, or a marketer, we help our clients thrive in the dynamic world of online advertising.
In addition to my leadership role at Starling Support, I am also a co-author and community manager of the Optimizer Handbook, a groundbreaking training manual that teaches the best practices and strategies for Google Ads management. I collaborate with other PPC experts on content creation and updates, engage with PPC support communities across various platforms, and contribute to the development of innovative PPC software tools. I also promote the handbook, the software tools, and the support communities to a broader audience, using my skills in SEO, social media, and email marketing. My passion is to empower businesses with the knowledge and tools they need to optimize their digital marketing efforts to achieve their goals.